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Boost Employee Engagement by Displaying KPI Dashboards on Office Screens

Key performance indicators or KPIs, are quantifiable metrics that measure an organization's progress towards its goals. They can track progress at the organization-wide, team, or individual level.

KPI dashboards enable an organization to display its KPIs and make visualization easier. They make it easier to monitor such important metrics as sales, customer behavior, engagement, and other information critical to the organization’s performance. They also indicate how the business is performing while highlighting areas for improvement.

Also, displaying KPI dashboards in key areas in the office helps with data visibility for the entire team or organization. KPI Dashboards allow you to monitor your business in real time, integrate data from various sources, monitor hardware and environment settings, and visualize the most impactful metrics for your business performance. It equally helps to keep the staff motivated and align their personal goals with those of the company.

Digital Signage and KPI Dashboards

KPIs can be displayed using Digital Signage in the following ways:

  1. Progress Visualization: This involves creating appealing dashboards that track the KPI goals, whilst displaying them publicly to keep employees motivated.
  2. Performance Metrics: Here, the team’s performance, in line with the KPIs is displayed using Digital screens and can foster healthy competition amongst staff.
  3. Department Dashboards: KPIs for various departments can be displayed in the respective departments to help promote visibility and ensure efficiency.
  4. Team Reviews: KPI dashboards displayed using Digital Signage are used to show individual team performance vis-à-vis the overall KPI for the team. This helps to track team efficiency and achievements and highlight areas for improvement.
  5. Collaboration: For KPIs that require collaboration and teamwork across departments, Digital Signage is an excellent way to display this information and ensure everyone is on the same page and working towards the same goal.

Features of KPI Dashboards

To ensure effectiveness, KPI Dashboards should possess the following features:

  • Customization: involving the use of charts, graphs, etc., specific to a particular department.
  • Real-time data visualization: the ability to track data and any changes/updates as they occur, to promote effective decision making.
  • Integration: ability to connect with other data sources easily, to ensure effectiveness and ease of information dissemination
  • Content automation: the content displayed should be automated such that manual interference is reduced to the barest minimum. This reduces the risk of error and distortion of information displayed.

How KPI Dashboards can be used

  • KPI Dashboards display your business performance: One of the major functions of KPI dashboards is to share your company’s progress, highlight key data, track goals, and showcase your achievements. Real-time information on the company’s performance can be disclosed by integrating your display with task management or performance-tracking software.
  • To deliver presentations: KPIs can be used to deliver sales presentations or support team meetings. During these presentations, business progress, values, and history can be displayed.
  • As signage for events: KPI dashboards are versatile and can be used to offer guidance through wayfinding digital signage or practical information when hosting an event.
  • Manage meeting rooms: To prevent bottlenecks and confusion, these dashboards can show when rooms are occupied, and by what department, and can equally display future availability with Google Calendar integrations.
  • Share announcements and emergency information: KPI dashboards are Digital signages and can be used to share news, upcoming events, and any emergency announcements.

For them to be effective, KPI dashboards should be displayed in places such as conference rooms, reception, and high-traffic hallways, where they are visible to the employees.

However, the information to be displayed on each dashboard should vary, as not all company information is for external consumption.

Benefits of Using KPI Dashboards in the Organization

The benefits of using KPI Dashboards in the office are numerous. Some of them include:

  1. It is relatively easy to use: This is the case, especially when integrated with other apps.
  2. It is adaptable: KPI dashboards can be used for a variety of things, not just to display business data. It can be used to make announcements, provide directions, and generally entertain the staff.
  3. It attracts attention: Digital signs generally attract attention. In the office, it encourages employee engagement, thereby boosting productivity.
  4. It encourages alignment: The information displayed is seen by everyone without being distorted. This encourages employee alignment, boosts productivity, and builds a stronger team identity.
  5. Smarter work: A strong team identity ensures that employees do not just work harder, but work smarter to boost productivity.

Files such as charts, graphs, images, etc. can be uploaded and displayed on the KPI Dashboards. Also file formats such as PDFs, JPGs, Excel, Word, and PowerPoint formats can be uploaded onto the screen from sources like Dropbox, Google Drive, or even Social media.

How To Build a Successful KPI Dashboard

The following points should be adhered to to build a KPI Dashboard that meets the required objectives:

Develop a Design

Decide on the design which will be used for the KPI Dashboard. It is preferable to create a prototype of the design first, so it can be agreed upon before the final design is produced.

Select a Design Software

This should be based on requirements and should also consider the state of the business’ operations, cost, time required for deployment, etc. The software does not have to be complex, it could be as simple as Excel, so long as it meets the company’s requirements.

Gather your Data

The data to be displayed needs to be gathered from various sources, and assembled properly, probably using spreadsheets, before being displayed. This ensures that any updates can be made to the assembled data easily before being displayed on the dashboard.

Develop the appropriate Data Visualization format

The kind of visualization selected should be clear and easy to understand. The aim of the dashboard is to communicate information, therefore, all forms of ambiguity should be avoided to ensure its effectiveness.

Deploy the Dashboard

Upon completing all the above, the screen selected should be big, eye-catching, and visible to the intended audience. Visibility improves transparency.

It is important that if the KPI Dashboard is located in a high-visible area, attention should be paid to other information displayed alongside or close to it. Information disclosed should be complimentary and serve to draw attention to the Dashboard. Such complimentary information could include weather updates, company news, staff birthdays, breaking news, etc.

By displaying Key Performance Indicator metrics on digital signage, you can drive the right actions and improve productivity. By making KPIs visible and accessible to everyone, digital signage encourages a culture where performance is always top of mind. Teams are empowered to identify areas for improvement and track progress—leading to sustained growth and success.

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